Todd DeAngelis’ Blog
The Art of Technology Sales: Strategies for Closing Deals and Building Relationships
In the dynamic world of technology sales, mastering the art of closing deals and building enduring relationships is essential for sustained success. The ever-evolving landscape demands a strategic approach that combines innovation, understanding, and effective...
Marketing in the Age of Social Media: Engaging Audiences in Tech
In today's fast-paced digital landscape, social media has become a powerful tool for tech companies to connect with their audiences. With billions of active users across various platforms, social media offers unparalleled opportunities to engage, inform, and build...
Tips For Meaningful Product Messaging
A variety of factors influence a product's success. One of these is how people perceive it. This is because it affects their purchasing decisions. The development of a product is carried out behind the scenes. Only you can honestly know how amazing it is. The users...
Effective Tips For Using Analyst Relations
Through AR, product managers can better understand their organization's future roadmap and value proposition. This is often done through collaboration with analysts. While it is often used by sales, PR, and marketing departments, it can also benefit product managers....
People Who Have Been Influencing The SaaS Industry
As you build and market a product for the SaaS industry, you must take inspiration from the people who have been successful at it. There are a variety of ideas and tricks that you can use to improve your product marketing efforts. Follow these inspirational...
How To Increase Your Product’s Value
It's important to remember that customer valuations can change over time, which is why it's crucial to have a good understanding of these factors. A product's value is determined by how it fulfills or exceeds the expectations of its target customers. This is very...
Mistakes Entrepreneurs Need To Avoid When Product Marketing
After the product design process has been completed, the next step is to find a market for your new product. This will require a lot of effort and expense and will likely prevent you from launching a successful business. Entrepreneurs will have to transition from...
Product Story Telling Process
In this blog, let's discuss principles you can use to create a product story. You can use a storyboard to visualize the process. Purpose Before you start working on a storyboard or story, it's vital that you first ask yourself the question: What is your goal and...
Strategy Trends In Product Marketing
Product marketing is both science and art, and it can be done right to meet the needs of consumers in 2023. If you want to ensure that your efforts are on track, avoid the temptation to ignore the latest trends. Instead, use these strategies to ensure that your...
Successful Traits of a Product Marketer
After all, you have the product and the right people in place. With that in mind, you may be the perfect market fit. However, more is needed to make you successful in the startup world. If you need help with what to do about your product, then product marketing can...