by Todd DeAngelis | Apr 15, 2024 | Professional Overview, Todd DeAngelis
In product marketing, features and specifications only scratch the surface of what truly captivates customers. A compelling product narrative goes beyond the technicalities; it delves into your target audience’s emotions, experiences, and aspirations. A...
by Todd DeAngelis | Jul 6, 2023 | Professional Overview
It’s important to remember that customer valuations can change over time, which is why it’s crucial to have a good understanding of these factors. A product’s value is determined by how it fulfills or exceeds the expectations of its target customers....
